This is a class blog for the students of POLSCI 426: Congressional Politics at the University of Wisconsin–Milwaukee.

Ad's Target Seniors

Here is a neat article on advertisements, it shows how advertisements target a group of people and in this case it is in Indiana and seniors.

2 comments:

jtryan said...

Probably a smart idea to target seniors. Since it seems like they are most likely to vote in elections. This could be for a wide variety of reasons, but it seems like they have better turnout than younger people.

EPiontek said...

I agree that targeting seniors is a wise move. Although there was an unusually high turnout of young voters for the Presidential election two years ago, I feel that less young voters will be interested in voting for the senate race.

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